Project Overview
Zenith Chain is a digital peer-to-peer network that aims to implement a use case-specific blockchain, designed to efficiently handle one single function: the transfer of assets from one party to another.
I joined the team as an Email Marketer, and my job was to aid the team get started with email marketing and scale their marketing effort.
Project Implementation
When I joined the team they had no form of email marketing setup only a list of contacts from previous airdrop campaigns.
We started the email marketing campaign with Mailjet and later moved to Sendgrid. Before sending the first campaign, I ensured that the list was cleaned. I also aided in setting up marketing and transactional emails.
During my time in the company, we ran a lot of promotional campaigns ranging from airdrops, staking, and a host of others. I ensured that these campaigns were properly communicated to their audience via email.